The Chongming Bird is a sacred bird in traditional Chinese culture. It is shaped like a chicken and crows like a phoenix. It has two eyes in each eye, so it is called the Chongming Bird. It is very powerful and can chase away beasts and monsters. It is an auspicious beast that brings peace and auspiciousness to people.  It can also regenerate itself, rejuvenate life, and guide people to the path of light. Not only can it guide oneself, but it can also lead lost people to find the right path, symbolizing the spiritual power that brings light and hope.

According to legend, the Chongming Bird can rise from the abyss, rush from darkness to dawn, illuminate the heaven and earth, and bring light and warmth to people, so it is also called the bird of light.

It also symbolizes prosperity and eternal life. Therefore, it is considered an auspicious symbol and also represents hope, good luck and a better future.

At the same time, it also symbolizes indomitable perseverance and an indomitable spirit that is not afraid of difficulties. No matter what kind of setbacks and difficulties you encounter, as long as you persist in pursuing your goals, you will be able to overcome difficulties, achieve success, and realize the value of life, which reflects your positive vitality and spiritual strength.

Chongming Bird Core Values:

1. "Keep integrity, create the future" - Chongming Bird adheres to the concepts of integrity and sincerity, creates a circular economy, is green and environmentally friendly, and is also thinking about pollution-free or less polluting tire manufacturing ingredients.

2. "Action is achieved by thinking and formed by doing" - Chongming Bird believes in the mutual promotion of thinking and action, actively implements action plans, continuously makes progress and improvement, and continuously updates and optimizes the brand on the existing basis.

3. "Aim high and be down-to-earth" - Chongming Bird hopes that employees can uphold lofty goals without losing their down-to-earth spirit, and use their sincerity and kindness to create better results through hard work and practice.

4. "Work together to create brilliance" - Chongming Bird encourages everyone to cooperate with each other, whether with colleagues, customers or our dealers, to achieve common goals and establish a fair, just and open platform.

5. "Stay firm and inseparable" - The meaning of the Chongming bird's companionship is not that a good name will bring good luck, but having the auspicious beast to accompany you will definitely have cultural value.

The Chongming Bird is of great significance to our company as the source of our company's IP image and LOGO design. It is sincere, kind, auspicious, hopeful and beautiful. It also means that Airland Tyre is like the Chongming Bird that protects and accompanies us all the way, bringing benefits to the company and our customers.